Jasmine Shum

Fashion and lifestyle creator

Jasmine is a 19-year-old fashion and lifestyle creator and marketing apprentice at Amazon. She was recently featured in Forbes as a Teen Titan for starting her own business at the age of 12, and was also recognised for her advocacy in mental health and alternative routes to higher education. With five years of content creation experience, a dedicated Gen Z audience, and a role in marketing, Jasmine is here to provide you with unfiltered insights.