Diode Digital recently found that online video is 600% more effective than print and direct mail combined. This form of shareable content has the ability to deliver messaging more effectively in a shorter amount of time.
In this stream, discover how to strike an emotional chord through visual and auditory storytelling elements. Learn how young people engage with video content and where your brand can add value to Gen Z’s lives.
WHAT YOU WILL GET FROM THIS SESSION
Discover what makes content shareable
Learn how the youth demographic currently interact with video content and how you can encourage this in your own strategy
Meet leading brands and agencies who are connecting to this demographic in a more authentic way