We know young audiences want to be entertained but what can you learn from adopting an entertainment mindset for your brand on social? Wilderness host a panel of entertainment experts to share their experiences - hear from Jonathan Kluger (VP, EMEA Franchise - NBCUniversal), Cara Sterio (Social Media Manager, Kids & Pluto TV - Paramount), Tom Lea (Youth Trends & Insights Specialist), and Mollie Lyons (Head of Social - Wilderness Agency). This is not to be missed.