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Sinead Dean, Senior Brand Development Manager, lime pictures

Sinead Dean leads Lime Pictures' brand partnerships activity for some of the UK's most popular TV shows amongst young audiences, Hollyoaks, TOWIE and Celebs Go Dating. Working with both media agencies as well as brands, Sinead has successfully devised and delivered partnerships encompassing both on air and off air activity on behalf of clients such as Dominos, The Electoral Commission, Visa, Reckitt Benckiser, SHS Drinks and Arcadia Group.

Previous to her current role at Lime Pictures, Sinead worked at 4Music, developing their branded content business, creating branded content for clients such as McDonalds and Rimmel.