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How to Create Meaningful Relationships with Digital Natives

Digital natives are now more connected than ever and the primary way to interact with them is online. However, the online market is saturated and this audience tend to harbour a instinctive distrust of brands (brand loyalty is lowest among this demographic).

This talk explores how brands can cut-through the clutter and build meaningful relationships by asking questions and understanding them better. Be inspired by Dominos, Total Jobs and Easyjet on how these leading brands have successfully developed a different approach.

Ed Harvey  Opinary

Ed Harvey
Opinary