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The customer voice – using reviews and personas to engage new audiences

This session will explore how Universities can utilise the customer voice effectively to engage with new audiences. Hear examples of how institutions have used customer reviews to help tell their story and also how their own students can connect with prospective students to provide a really authentic view of life in Higher Education.

Ed Lsyt  SMRS

Ed Lsyt
SMRS

Paul Woods  Middlesex University

Paul Woods
Middlesex University