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A case study from Teenage Cancer Trust

At Teenage Cancer Trust, we’ve implemented a new strategy of working collaboratively with young people to help shape our work.

Young people are at the centre of what we do and working together in this new way means what we do is of a higher quality and more relevant than ever before.

We’ve learned that there’s a real sweet spot between bringing honest feedback and fresh ideas from young people, together with the expertise of our staff. We believe that rigid focus groups have lost all meaning, and brands should be working much more collaboratively and cohesively with their customers in order to achieve true success.

This fun and interactive session will take you through the process we use to ensure our service users shape our work and what we’ve got right (and very wrong) along that way that can be applied to your organisation and how you work.

  Tom Green  Teenager Cancer Trust

Tom Green
Teenager Cancer Trust