Young people today not only expect brands to stand up for what they believe in, they want brands to engage them in their social impact efforts.
Young people avoid traditional online ad formats in massive numbers. This huge, unique audience is often a blind spot for marketers and brands. eyeo GmbH share how it doesn't have to be this way.
Founder of Jimmy's Iced Coffee, Jim Cregan, tells his startup story of what it's really like to be an FMCG challenger brand.
James Murray at Microsoft shares his vision for a world where machines are seen as a collaborative partner rather than an unstoppable competitor.
James Kirkham at COPA90 sits down with their star creative talent, David Vujanic to discuss why taking a fan-centric approach has been the secret to their success amongst young sports fans.
The National Assembly for Wales are delivering an incredibly unique project. They will share how their in-house team put their target audience at the heart, with the goal of engaging young people with politics and democracy.
Sheldon Thomas, Founder of Gangsline, will give a new meaning to social media, news channel of the streets and its role in getting young people away from gang culture.