In a time where the boundaries of diversity are expanding, it is necessary for brands to understand what ‘inclusivity’ really means in 2019 (and beyond) in order to avoid the trappings of tokenism.
Diversity is more than hype, it breaks-down stigma, stereotype and taboo. More and more media outlets, creatives, brands and retailers are helping widen the definition of diversity. From gender, race, feminism, body-positivity, disability and openness about mental health - diversity spans a full spectrum of ‘humanness’ and in order to connect with a Gen Z consumer its imperative for a brand to represent all kinds of people.
This panel will address what the future-scape of diversity looks like and how organisations can be inspired by action rather than words.