Digital Engagement Planning Director, Wavemaker
Tom is a Planning Director in WM Content, Wavemaker’s content marketing division. He’s responsible for developing social content strategies and finding new solutions for clients. Prior to this, Tom was a social strategist in the PR Industry, where he developed an understanding of how to create persuasive and inspiring approaches to connect with audiences on social media.
The winner of the 2017 Content Marketing Association’s Rising Star Award, Tom leads the influencer campaign planning function for Wavemaker, having delivered campaigns for clients including Wilkinson Sword, Hawaiian Tropic, McVitie’s, and TfL.