Head of Digital Strategy, Warner Bros Records
Seb is Head of Digital Strategy for Warner Bros. Records. He leads on continuing innovation for artist projects across the digital, streaming and social landscape. His work extends to recognising and defining key consumer trends, the changing role of influencers and focusing on youth marketing as part of future-proofing the music marketing model. Seb has worked on No.1 campaigns for global artists such as Royal Blood, Jason Derulo, Dua Lipa and Liam Gallagher to name a few.