How do you build a meaningful relationship with influencers and what does this strategy say about young consumers today? From the rise of micro influencers to the data and benchmarks behind an influencer campaign, find out where influencer marketing is heading in 2017.
- Hear from brand case studies that are winning at influencer marketing by building relationships
- Understand how to choose the right fit and the right platform for your brand and not be influenced by vanity numbers
- Learn how image and video based platforms have changed the game in this area
- Learn how to release control and let the creators create but still represent your brand