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Creating the fandom: How to build, hold and engage a global audience

Moderated by Daniel Robey, the Founder and CEO of the award-winning entertainment marketing agency Think Jam, the panel will feature experts in entertainment discussing marketing tactics they use to create captivating content to build a fan base around a global brand or franchise.

Daniel Robey (CHAIR) CEO & Founder

Daniel Robey (CHAIR)

CEO & Founder

Colin Smith Director

Colin Smith

Director

Posie Doughty Marketing Manager

Posie Doughty

Marketing Manager

Andy Gray Product Manager

Andy Gray

Product Manager

Sam Zdzieblo Head of Business Development

Sam Zdzieblo

Head of Business Development