Build your day at YMS LDN by checking out our jam-packed agenda.
Registration & networking breakfast
8:30am - 9:30am
- Kick off YMS with a coffee and breakfast before sessions begin
- Map out your not-to-be-missed talks
- Connect with fellow attendees
- Meet the exhibitors who will help enhance your Gen Z marketing strategy
Choose from the following content streams...
TRENDS & CULTURE TRACK
9:30AM - 11AM
Join us for youth trends, top Gen Z brands and thought provoking keynotes as we dissect the themes of youth culture, values and community across the day.
see sessions here
STUDENT MARKETING TRACK
9:30AM - 11:30am
Hear directly from students and the brands they love and get the latest insight on the freshers' experience, as well as their purchasing habits.
See sessions here
DIGITAL MARKETING TRACK
9:30AM - 11:00am
From organic growth and SEO to email and web, discover the digital strategies that are helping brands connect with the youth of today: Gen Z.
See sessions here
TRENDS & CULTURE TRACK CONT
11:30AM - 1PM
Top Gen Z brands and thought provoking keynotes will discuss themes of youth culture, values and community.
see sessions here
SOCIAL MEDIA TRACK
11:30AM - 1pm
Keep up with the social media landscape for Gen Z. Discover new ways to build, measure and grow communities.
See sessions here
Future of Work Track
11:30AM - 1pm
Understand Gen Z at work, diversity and inclusion and the different paths to success for young people.
See sessions here
YMS FOOD FESTIVAL & NETWORKING
Head to one of our street food style food trucks across the venue who will be serving up delicious dishes. Plus we’ve added dedicated networking coffee breaks at 11am and 3pm.
Visit the Future Tech Village
hosted by Co:cubed
Showcasing the UK’s most innovative product and solution providers, come to the Future Tech Village to meet the organisations bringing fresh solutions to the Marketing, Advertising and Creative industries. Plus don’t miss our live interactive brand challenges live on stage where you can vote for your favourite startup of 2024.
TRENDS & CULTURE TRACK CONTINUED
2pm - 3:30pm
More youth trends, top Gen Z brands and thought provoking keynotes as we dissect youth culture, values and community across the day.
see sessions here
ECOMMERCE TRACK
2PM - 3:30pm
What do Gen Z want from their online or mobile shopping experience? Discover the social commerce strategies fuelling social shopping.
See sessions here
SOCIAL IMPACT TRACK
2PM - 3:30pm
Who are the organisations championing young people today and how are Gen Z demanding more social impact initiatives from the brands?
See sessions here
Gen Z: Ask Us Anything
3:30pm - 4:15pm
Closing YMS24 is our interactive session with a panel of candid young individuals from Gen Z. Seek the unfiltered opinions of young people on a wide range of topics. The floor is yours!