Build your day at YMS LDN by checking out our jam-packed agenda.
Registration & networking breakfast
8AM - 9am
- Kick off YMS with a coffee and breakfast before sessions begin
- Map out your not-to-be-missed talks
- Connect with fellow attendees
- Meet the exhibitors who will help enhance your Gen Z marketing strategy
Choose from the following content streams...
TRENDS & CULTURE TRACK
9:30AM - 1PM
Join us for youth trends, top Gen Z brands and thought provoking keynotes as we dissect the themes of youth culture, values and community across the day.
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HIGHER EDUCATION TRACK
10:30AM - 1pm
SMRS and special guests help university and college marketers change for the better by sharing how you can enhance your student experience, increase marketing performance and live your brand.
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Retail Track
11:30AM - 1pm
What are the retail trends fuelling the industry for Gen Z consumers? Discover the creative strategies driving the experiential boom.
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YMS FOOD FESTIVAL & NETWORKING
1pm - 2pm
Head to one of our street food style food trucks across the venue who will be serving up delicious dishes. Plus we’ve added dedicated networking coffee breaks at 11am and 3pm.
Visit the Future Tech Village
hosted by Co:cubed
Showcasing the UK’s most innovative product and solution providers, come to the Future Tech Village to meet the organisations bringing fresh solutions to the Marketing, Advertising and Creative industries. Plus don’t miss our live interactive brand challenges live on stage where you can vote for your favourite startup of 2024.
TRENDS & CULTURE TRACK
2pm - 5pm
Join us for youth trends, top Gen Z brands and thought provoking keynotes as we dissect the themes of youth culture, values and community across the day.
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CREATOR TRACK
2PM - 4pm
Join our creator focused track to make smarter decisions about your influencer marketing strategy and discover how your brand can connect with creators to make standout content.
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INNOVATION TRACK
2pM - 4pm
How are brands pushing the boundaries of both product and marketing innovation to cater for the next generation? Be inspired by new tech, strategies and solutions.
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NETWORKING SOCIAL HOUR
5pm - 7pm
Join us for a drink, entertainment and a surprise or two onsite at The Old Truman Brewery to round off the opening day at YMS.